Fictional trademark is now a reality? - Fordham Intellectual Property, Media & Entertainment Law Journal
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Fictional trademark is now a reality?

Fictional trademark is now a reality?

It looks like the framework set up in a note written by our very own former Editor-in-Chief, Ben Arrow, could come into play in the near future.  A British brewing company has begun manufacturing and distributing Duff Beer, a staple on the famous television show The Simpsons, in the UK and Europe.  Although it seems that Duff has not reached U.S. shelves, Matt Groening has said that he would not license the Duff Trademark to any brewing companies.

Daniela Alvarado

Daniela Alvarado is a 3L at Fordham Law and IPLJ’s very own Symposium Editor. She is an avid Central Park runner, enjoyer of West Coast sunshine, and internet troller. Daniela’s note on the first sale doctrine was published in IPLJ Volume XXII Book 4. She hopes to one day pursue a career involving technology and the law.