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Anheuser-Busch and Stoli Want Out of “Flight”

November 15, 2012 In Blog, Entertainment, Movies, Trademark By Patricia Chang

Anheuser-Busch and Stoli Want Out of “Flight”

Usually, brands relish being featured in big office movies–advertisement exposure to a large moviegoer audience is great for sales typically, and screentime is often coveted and expensive. However, beer powerhouse Anheuser-Busch and vodka maker Stoli are less than enthused about having their alcoholic products displayed in “Flight,” a recently released movie featuring Denzel Washington as a pilot with an alcohol and cocaine addiction. Though neither Anheuser-Busch and Stoli are likely to attain an injunction, this does present an interesting case of product displacement.

Patricia Chang

Patricia Chang is a third year Fordham Law student and is IPLJ's Technology & Blog Editor. Her interest in law was founded upon Judge Judy and other unrealistic depictions of the legal profession on network television. She fervently believes that her passion for IP, internet, and fashion law justifies the endless hours spent looking at clothes on the internet. When not pondering pressing legal issues, she can often be found designing dresses, building websites, practicing her sick golf swing, and being tormented by her corgi, Beanie.