Zara, Fast Fashion, and Copyright Law
The New York Times observes that fast fashion chain Zara doesn’t copy designs exactly, but changes designs to satisfy copyright law.
Inditex, the company that owns fast fashion retailer Zara, manufactures clothing at a rapid pace, shipping new merchandise to its thousands of stores as often as two times per week. Zara offers on-trend clothing to consumers with a rapidly rotating stock and affordable prices. To luxury brands, Zara is a copycat, but Inditex makes sure to tweak its designs just enough to avoid copyright lawsuits.